diff --git a/utils.py b/utils.py
index 6f77922aa..31788e79f 100644
--- a/utils.py
+++ b/utils.py
@@ -3942,3 +3942,12 @@ def remove_square_capitals(text: str, system_language: str) -> str:
         else:
             result += chr(offset + text_value - start_value)
     return result
+
+
+def dont_speak_hashtags(content: str) -> str:
+    """Ensure that hashtags aren't announced by screen readers
+    """
+    if not content:
+        return content
+    return content.replace('>#<span',
+                           '><span aria-label="">#</span><span')
diff --git a/webapp_post.py b/webapp_post.py
index d3d529a57..ce8f36f3c 100644
--- a/webapp_post.py
+++ b/webapp_post.py
@@ -25,6 +25,7 @@ from posts import post_is_muted
 from posts import get_person_box
 from posts import download_announce
 from posts import populate_replies_json
+from utils import dont_speak_hashtags
 from utils import remove_eol
 from utils import disallow_announce
 from utils import disallow_reply
@@ -2061,6 +2062,7 @@ def individual_post_as_html(signing_priv_key_pem: str,
         languages_understood = get_actor_languages_list(actor_json)
     content_str = get_content_from_post(post_json_object, system_language,
                                         languages_understood)
+    content_str = dont_speak_hashtags(content_str)
 
     attachment_str, gallery_str = \
         get_post_attachments_as_html(base_dir, nickname, domain,
@@ -2144,6 +2146,7 @@ def individual_post_as_html(signing_priv_key_pem: str,
     if not content_str:
         content_str = get_content_from_post(post_json_object, system_language,
                                             languages_understood)
+        content_str = dont_speak_hashtags(content_str)
     if not content_str:
         content_str = \
             auto_translate_post(base_dir, post_json_object,